Media Expo India to introduce a segment for screen printing technology

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Media Expo is set to showcase a series of innovations from the world of printing, signage, indoor advertising and OOH introduced to the Media Expo platform over the years. Additionally, a new pavilion focusing on industrial screen printing technologies will be showcased at the Mumbai edition from March 2 and at the Delhi edition from September 15.

Screen printing continues to be one of the most effective techniques for creating art, prints and designs across multiple industries – be it retail, automotive, electronics or textiles. Its efficiency in printing on almost any type of surface, be it fabrics or fabrics, paper or plastic, glass, wood, leather, makes it one of the most versatile technologies that can be used for both textiles and industrial applications.

Media Expo is set to showcase a series of innovations from the world of printing, signage, indoor advertising and OOH introduced to the Media Expo platform over the years. Additionally, a new pavilion focusing on industrial screen printing technologies will be showcased at the Mumbai edition from March 2 and at the Delhi edition from September 15.

In a bid to create a more targeted platform for the respective textile and industrial buying groups, the organizers decided to split the Screen Print India brand into two targeted segments: “Screen Print India – Textiles” and “Screen Print India -Industrial”. . While Screen Print India – Textiles will continue to take place alongside Gartex Texprocess India for the textile value chain, Screen Print India – Industrial will be featured as a segment under the renowned Media Expo trade show targeting printing companies, Messe Frankfurt said in a press release. .

Indian printers as well as machinery and material suppliers have ramped up operations over the past couple of years and continue to pursue technologies that can meet demand across multiple industries. While screen printing technologies are used for mass produced or promotional items, many of them can also be part of manufacturing processes to improve the finish, coating and appearance of the final product. From wood printing and stone engraving machines to laser cutting and 3D printing technologies, Media Expo’s printing segment covers various solutions. Representing a multitude of applications for “functional graphics” used for product promotions, industrial screen printing therefore opens up promising growth prospects for printing companies.

“In 2017, when we acquired Screen Print India, our strategy was to expand and improve the offerings we provide to our customers and partners in the printing and textile industries. By segmenting the brand according to its screen printing applications “textile” and “industrial” alongside two of our flagship shows, we aim to develop the exhibitions in a more targeted and better defined way according to their respective visitor profiles and market demands,” shared Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holdings Ltd.

From aesthetic prints that enhance product image to functional coating solutions for glass, metals, electronics or substrates, the use of screen printing is manifold with reports pegging the growth of the global market at a CAGR of 16%, projected to a revised size of $5 billion by 2027 from an estimated $1.8 billion in 2020.

A dedicated convergence and networking platform under Media Expo for industrial screen printing will thus bring the perfect synergy and allow professional visitors to explore functional coating solutions for medical and bio applications, aerospace and automotive printing, l printed electronics, printed ceramics and more under one platform.

Fibre2Fashion (RR) Press Office

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